Travel retail is a strange market. Not only are the shops in some of the strangest on earth – liminal spaces constructed with a strange dual purpose of quick movement and opportunities to spend cash – but it’s a hard market. Bruichladdich are no stranger to the vagaries of travel retail and they’ve just unveiled a pair of new whiskies – Bruichladdich The Laddie Eight and Port Charlotte 2007 CC:01.
It’s been a while since I’ve been officially involved in a Twitter whisky tasting. I gatecrashed Steve Rush‘s last one, thanks to a few random minis of Cooley whiskey I had knocking around, but I’ve stayed away from them to let other people get involved – one of the things that makes a Twitter tasting useful is new people seeing what’s going on, and almost everyone I know on Twitter is either already involved or bored by my twittering about booze. My resolve was, however, cracked when Steve announced that his next tasting would be of the Highland Park range.
The Twitter whisky tasting is something that I’ve seen pop up a few times in the past, but it’s something that I’ve singularly failed to take part in for quite a while. Since the first time I heard about Lukas from The Edinburgh Whisky Blog throwing whisky around the world before herding the twitterati into chatting with the same hash tag there’s been a bit of a boom, with a number of people organising events, both from brands and just for fun with their Twitter chums. However, I got back in on the action thanks to Steve Rush, aka @TheWhiskyWire, editor of The Whisky Wire and whisky-stuff freelancer. He’d been chatting with the fine folks at Compass Box and sorted out a Twitter tasting. I will take short break at this juncture to express my distaste at the term ‘Twasting’ – even typing it here makes my skin crawl. But such is the way with neologisms and my constant claims that the mispronounced words that fall out of the hole in the front of my face are ‘words so new the OED hasn’t even smelled their parents’ mean that I cannot complain without exposing myself to be the shallow hypocrite that I so obviously am.